Core Team
A team with a wealth of hands on experience in delivering and leading innovation projects – from sparking ideas to making them real – and making sure it all joins up seamlessly.
Jo Foster
Founder & Project Leader
Jo Foster
Founder & Project Leader
In a nutshell: Jo brings a wealth of experience from 30+yrs in marketing running projects around the world from FMCG to finance. She’s even launched her own wellness brand – Kiss the Moon
Key Skills: Real world insight
Places she’s called home: London, Yorkshire, Sydney
Off-duty loves: Travel, cooking, design, wellness and of course her gorgeous Labradors, Elsie & Walter.
Dan Goldstone
Project Leader
Dan Goldstone
Project Leader
In a nutshell: Dan is an innovation consultant, brand guy and lecturer. Adept at working in different cultures with companies, large and small, helping them grow through smart marketing
Key Skills: Knowing what it’s like to be a client and making sure the solutions we think up fit our clients’ business.
Places he’s called home: London, Shanghai, Tel Aviv.
Off-duty loves: Riding his bike as often as as far as he can.
Simon Byerley
Designer
Simon Byerley
Designer
In a nutshell: Simon is the ultimate problem solver specializing in live sketching and digital realization and he has multiple live iterative retail trials under his belt
Key Skills: Sketching & realization, testing & iterating
Places he’s called home: His custom built shed in the Kent countryside
Off-duty loves: Walking, Vinyl, Pubs & licorice
Jacqueline McCann
Project Driver
Jacqueline McCann
Project Driver
In a nutshell: Jacks is an innovation specialist with an insatiable curiosity for helping people solve business challenges using human-centric design
Key Skills: All the skills
Places she’s called home: NYC, London, Manchester, Belfast & Derry
Off-duty loves: Braving the elements in the wild and windy shores of Donegal
Sarah Peachy
Project Manager
Sarah Peachy
Project Manager
In a nutshell: Sarah is an experienced project manager, senior content producer and facilitator who harnesses creativity, innovation and play to deliver projects and events with impact
Key Skills: Harnessing creativity, innovation and play
Places she’s called home: London, Spain, Glasgow
Off-duty loves: Making cakes, acting, adventuring in the Highlands
Chloe Martin
Project Driver
Chloe Martin
Project Driver
In a nutshell: Chloe is a project manager and producer with 21 years experience specialising in insight and innovation projects all over the world
Key Skills: Ninja organisational skills, finder experts for projects and a creative eye.
Places she’s called home: London, Sydney & Brighton!
Off-duty loves: cold water swimming, followed by a sauna on the beach, arts and crafts
Cultural Attaches
A team with a wealth of hands on experience in delivering and leading innovation projects – from sparking ideas to making them real – and making sure it all joins up seamlessly.
Myles Karp
Myles Karp
In a nutshell: Myles is a ‘Swiss Army Knife’ consultant with experience in all aspects of research, innovation, and strategy products, both behind-the-scenes and out in front, from start to finish.
Key Skills: Jack of all trades, master of some
Places he’s called home: Miami, Philadelphia, New York, Oxford, Costa Rica
Off-duty loves: Playing a menagerie of musical instruments, seeking out rare tropical fruits, making smoothies from those rare tropical fruits
Alexis Tournier
Alexis Tournier
In a nutshell: Alexis’ knowledge of qualitative and prospective research techniques, applied both in local or international environments, enables him to be the “bridge” between commercial brands and their audiences
Key Skills: Insight and research
Places he’s called home: Paris
Off-duty loves: travel and music
Blanca Campbell
Blanca Campbell
In a nutshell: Blanca has a track record of helping clients across an array of sectors and geographies with their business challenges.
Key Skills: uncovering new insight, creating new ideas for global & audiences
Places she’s called home: Berlin, London, Madrid
Off-duty loves: Cooking, skiing and ganging out with her 3 girls
Hidi Huang
Hidi Huang
In a nutshell: Hidi is a market esearcher with exceptional moderation skills
Key Skills: Good communication and insightful thinking
Places she’s called home: Where her friends live
Off-duty loves: Dance, contact improvisation, pottery making, Macrame and healing skills.
Chum Wong
Chum Wong
In a nutshell: Chum is a specialist in design and innovation with a great aptitude for growing ideas, solving key challenges, and implementing real-world solutions
Key Skills: Customer experience, design strategy and opportunity finding
Places he’s called home: St. Andrews & Shanghai
Off-duty loves: Golf, cooking, and having new experiences with the family
Topic Specialists
A team with a wealth of hands on experience in delivering and leading innovation projects – from sparking ideas to making them real – and making sure it all joins up seamlessly.
Anna Adsetts
Food & Nutrition
Anna Adsetts
Food & Nutrition
In a nutshell: Anna is an old hand in product marketing and innovation development. A qualified nutritional therapist she comes in very useful on food and drink projects
Key Skills: a finger on the pulse in the worlds of wellness, food and nutrition.
Places he’s called home: London, Sydney, Paris, Kathmandu & Fiji
Off-duty loves: all things food
The languages we speak
English
German
French
Spanish
Portugese
Dutch
Mandarin Cantonese
Urdu Hindi
Favourite places we have worked
here’s a snapshot of some of our favourite places to work…